Good News For social media managers and influencers who were looking for posts scheduling feature instagram announced on their business blog.Instagram have done with their Instagram Graph API,with this feature they can manage their presence effectively.This feature works for photos not videos currently.For this added feature you have to pay for subscription services like HootSuite, Sprout Social, or any one of the companies working as a Facebook Marketing Partner or Instagram Partner.Because it’s only available through third-party social management tools for now.
This instagram Graph API is built on facebook Graph API,this feature helps in better content management.This feature removing the need for employees to share login credentials to gain account access to insights or create a post.
Other updates to the Instagram Graph API today include Business Discovery, which lets users view profile info of other businesses, and Mentions, which allows business profiles to view posts they’ve been tagged in.
Hootsuite CEO Ryan Holmes in a statement said “The scheduling and publishing of Instagram content has been the number one request for our 16 million customers,Now, they can manage large volumes of content, multiple team members and multiple Instagram accounts with ease and security. Hootsuite is excited to partner with Instagram to make this happen.”
There will be buffer dashboard to schedule posts on instagram this is counted as downside of this feature.
With Buffer, any hashtags or mentions are carried directly to Instagram along with your image. It’s good for those who are conscious about their social media presence, and there’s probably a large intersection of those users on Instagram.
While Buffer has several paid tiers, it wanted Instagram scheduling to be available for all of its users. Users on a free Buffer plan will have the ability to link one account, while those with a paid Buffer plan can link multiple accounts.
This post scheduling feature is something only for larger organizations , They will be able to take advantage of, as many smaller startups don’t necessarily use a third-party software program for working with Instagram.
These features won’t be limited to businesses in the future, the company notes.Instagram says that support for non-business profiles is in the works for an early 2019 release.
The support for post scheduling doesn’t extend to ads, nor is it directly available with the product itself.